Nando’s Wins Big at South African Loeries
DURBAN – Nando’s scooped two of the four Grand Prix Prizes Saturday night at the 38th Annual Loerie Awards, held at the Durban ICC this year. A total of 179 awards were given at #Loeries2016, the most prestigious creative industry and brand communication awards for Africa and the Middle East. Nando’s – South Africa’s legendary flame-grilled chicken restaurant chain […]
DURBAN – Nando’s scooped two of the four Grand Prix Prizes Saturday night at the 38th Annual Loerie Awards, held at the Durban ICC this year.
A total of 179 awards were given at #Loeries2016, the most prestigious creative industry and brand communication awards for Africa and the Middle East.
Nando’s – South Africa’s legendary flame-grilled chicken restaurant chain – won Grand Prix prizes in the categories ‘Brand Identity & Collateral Design’ (with ‘Global Visual Identity System’ by Sunshinegun) and ‘Shared Value’ (for ‘Chicken Run’ by Nando’s Chickenland).
According to Between10and5 “Chicken Run is an art sourcing initiative where a curator and her team head off on a monthly ‘chicken run’ in Cape Town, Johannesburg and Zimbabwe to source art for the Nando’s Art Collection.” Watch below:
Tusker Lager’s ‘Team Kenya’ – by NetworkBBDO – won the Grand Prix in the ‘Digital & Interactive: Mobile Advertising’ category, while Channel O’s ‘’Youth Day’ – by BlackRiverFC – won in the ‘Newspaper Advertising’ category (see below).
Award-winning copywriter Sauce LaFlare tweeted: “The first ad I ever made won a Gold and a Grand Prix Loerie. Incredible…” and later he said “I’m afraid to sleep because I honestly believe that when I wake up, this will all be just a dream.” #DreamsDoComeTrue
Facebook sponsored scholarship awards for four lucky Grade 12 students. The four recipients are: Londeka Gumede and Roxanne Schoon, both from Durban Girls High; Mali Khuzwayo from Mowat Park High and Samkelisiwe Faku from Inanda Newtown Comprehensive.
On Twitter:
We're amped to have won silver and bronze Loerie awards for #Letsttalkcolour ❤️ #Loeries2016 @OgilvyJoburg 🔥🔥🔥 pic.twitter.com/JJDeK1Ndke
— MTVAfrica (@MTVAfrica) August 20, 2016
We're delighted to have just won a silver Loerie award for our #pharrellwithwoolies campaign! #areyouwithus #yesyouare 👍🏼🎉❤️ #Loeries2016
— Woolworths SA (@WOOLWORTHS_SA) August 20, 2016
Awesome night @NandosSA – Grand Prix in Identity and collateral design! Well done guys!! #Loeries2016 👏🏽👏🏽👏🏽 pic.twitter.com/HNjeE0U7ZQ
— VML South Africa (@VML_ZA) August 20, 2016
And my brother @BabyDlanga wins his first gold Loerie for the 1st ad he ever made! So proud! #Loeries2016 pic.twitter.com/Xx7mH2oR3G
— Khaya Dlanga (@khayadlanga) August 20, 2016
.@facebook is the proud sponsor of the student awards tonight at the @loeries #Loeries2016
— eThekwini Municipality (@eThekwiniM) August 20, 2016